Subway® Six Foot Sub

CLIENT

Subway®

DISCIPLINES

Consumer PR

Celebrating the football World Cup with a super-sized shareable lunch.

To combat the rumbling bellies of mates during World Cup fever, we launched the Giant Sub – a six foot sub that was so large it was enough to feed 25 people – that’s more than both football teams put together!

Media were hungry for it too, covered by the likes of the Sun, Mirror, Daily Star, Joe.co.uk, LADbible to name but a few.

This was an 

Consumer PR

Project for Subway®

Learn more about Consumer PR

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